“L’usineis the French word for “The Factory”…the juxtaposition is genius.”

–Dave Phinney

Andy Warhol’s iconic studio, “the factory”, was a gathering place for drag queens, rock stars, and brilliant artists. Inspired by his studio, l’usine translates to “the factory” in French. The name paying tribute to those who desire

something against the mold. Dave, honoring his rebel within, created a portfolio for the “Warhol’s” of the world. l'usine is Dave Phinney’s continued passion and journey to master Pinot Noir. Sourced from some of the best vineyards he chooses in any given vintage, these wines express the artistry of the winemaking process. To honor the rebel within, the front labels display art rather than displaying the grape variety or its origin which is typical in this category . The labels speak to the “Warhol's” of the world and reflect the personality of each bottle.

Sitting just above the wine’s surface, a layer of complex aromas evolves: fresh cranberry, pomegranate and raspberry that turns into crushed gravel, coast redwood forest floor, lemon zest and shiitake mushroom. In the mouth, the wine shows itself as indulgent with a pleasing depth and slight heft; similar cranberry, a touch of blue fruits and hints of lavender combine for a satiating richness. The wine loses with notes of brioche and strawberry tart, with very little tannin and a quenching, balanced acidity.